Here is a collection of analytical matrices in strategic management and entrepreneurship. As a tool for strategic decision making, each matrix is made of two analytical dimensions.
1 General-purpose Matrices
- SWOT Analysis [analytical dimensions: external/internal × harmful/helpful]
- TOWS Analysis [analytical dimensions: (strength vs. weakness) × (opportunities vs. threats)]
- Eisenhower Priority Matrix [analytical dimensions: urgency × importance]
- Risk Reward Matrix [analytical dimensions: risk × reward]
- Skill-Will Matrix for Managing & Leading People [analytical dimensions: people’s will × people’s skill]
2 Strategic Management
2.1 Business Strategy
- Generic Strategies [analytical dimensions: market scope × profit driver]
- Miles & Snow’s Strategic Type [analytical dimensions: environment × action]
- BCG Matrix [analytical dimensions: market growth × market share]
- Blue Ocean Strategy: Four-Action Matrix [analytical dimensions: relative performance × perceived value]
- Competitor Identification Matrix [analytical dimensions: market overlap × resource similarity]
2.2 Corporate Strategy
- Ansoff Growth Matrix [analytical dimensions: product (old vs. new) × market (old vs. new)]
- M&A Integration Matrix [analytical dimensions: interdependence (acquirer v. target) × autonomy (target)]
- Outsourcing Matrix [analytical dimensions: strategic impact × cost benefit]
- Kraljic Purchase Control Matrix [analytical dimensions: strategic impact × cost benefit]
- Bartlett & Ghoshal Globalization Matrix [analytical dimensions: global standardization (↓cost) × local customization (↑value)]
- Stakeholder Interest Influence Matrix [analytical dimensions: stakeholder power × stakeholder interest]
3 Innovation Strategy
- Types of Innovation [analytical dimensions: problem maturity × solution maturity]
- Perrow’s Technology Typology Matrix [analytical dimensions: task analyzability × task variability]
- Perrow’s Coupling-Interaction Diagram [analytical dimensions: system coupling (tight vs. loose) × system interaction (linear vs. complex)]
- Product-Process Change Matrix [analytical dimensions: product change × process change]
- Abernathy & Clark Innovation Matrix [analytical dimensions: market creation (low vs. high) × technological change (low vs. high)]
- How-Wow-Now Matrix [analytical dimensions: novelty × feasibility]
- Verganti’s Innovation Matrix [analytical dimensions: new technology × new meaning]
- Standford Human-Systems Design-thinking Matrix [analytical dimensions: creation (understand vs. create) × abstraction (concrete vs. abstract)]
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